Privacy Policy

Who is responsible for your data

The data controller is Altiora Educação LTDA, identified below. Any question about this policy, or any request regarding your data, can be sent to the contact address at the end of this page.

What we collect

This website has no form that sends data to us, no account area, no advertising trackers and no analytics scripts. We keep no record of your visit ourselves; the hosting provider logs the technical data of any access (IP address, browser, page requested) to keep the site up and safe, and we do not use it to profile anyone. Through this website, we only hold personal data that you send us yourself, by email or by phone, and only what you choose to write or say: typically your name, your email address or phone number, and the description of what you need.

If you buy one of our digital products, the payment provider sends us the data needed to deliver it: your name, your email address and the purchase details (product, date, amount and status). Inside the app we keep what is needed to run it, such as your sign-in and your progress in the content, and, if you allow notifications, the identifier needed to send them. We never receive card data.

If a project is contracted, we additionally hold the data needed to issue an invoice and fulfil the contract, such as legal name, tax number and billing address.

Why we use it

To answer you, to write and discuss the scope of a project, to perform a contract you have signed, to deliver the digital products you buy and support you in using them, and to meet tax and accounting obligations. The data you send us through this website or about a project is not used for advertising and we do not build profiles from it. Purchase data of digital products is shared with Meta only to measure and optimise our ads, as explained below. We do not sell or rent your data to anyone.

Legal basis

Under Brazilian Law 13.709/2018 (LGPD), we rely on: your consent, when you contact us on your own initiative; the performance of a contract, once a project is contracted or a digital product is bought; compliance with a legal obligation, for tax and accounting records; and our legitimate interest, to measure and optimise the advertising of our digital products with Meta, as explained below.

Who else sees it

Only the service providers we need to operate: the email provider that carries our correspondence, the hosting provider that serves this website, and, when a project is contracted or a digital product is bought, the payment providers, the providers that host the app and send its emails and notifications, and our accountants. Each receives only what that specific task requires. Beyond them, purchase data of digital products goes to Meta, for the advertising measurement explained below. We do not share your data with anyone else unless a court or a legal obligation requires it.

Advertising measurement with Meta

We advertise our digital products on Facebook and Instagram. To measure and optimise those ads, the sales and payment pages of the products use the Meta pixel, and we also send purchase events to Meta through its Conversions API. In this way, purchase and visit data are shared with Meta Platforms: your email address, your name, your city, your country, your IP address and identifiers of your browser, together with the product and the amount of the purchase. This website, altioraltda.com, does not use the pixel. Meta may process these data outside Brazil and also handles them under its own privacy policy.

The legal basis is our legitimate interest in measuring and improving our advertising (LGPD, article 7, IX, and article 10), limited to the data listed above. You can object to this sharing at any time: write to contato@altioraltda.com from the email used in the purchase, and from then on we stop sending your data to Meta, with an answer within 15 days. You can also, in your Facebook or Instagram account, review and disconnect the activity that businesses share with Meta (in the settings for your activity off Meta technologies), and block cookies in your browser.

How long we keep it

Messages that do not become a project are kept only while the conversation is useful, and are deleted on request. Data tied to a contract or to the purchase of a digital product is kept for the period tax and commercial law requires, counted from the end of the contract or from the purchase.

Your rights

The LGPD gives you the right to confirm that we process your data, to access it, to correct it, to ask for it to be anonymised or deleted, to obtain it in portable form, to know who we shared it with, and to withdraw consent. Write to the address below and we will answer within 15 days, the period the LGPD sets.

Cookies

This website sets no cookies and runs no tracking script. Your language choice and your choice between the dark and the light version are stored in your own browser, on your device, and never reach us. The help assistant in the corner of the page runs entirely inside your browser: what you type into it is never sent to us or to anyone else, and nothing of it is kept once you close the page.

Changes

If this policy changes, the new version is published on this page with a new date at the top. Material changes affecting an active contract are communicated by email.